The Gärtnerplatz, arguably the heart of Munich when it comes to hipness and style, is home to many trendy shopping establishments and culinary locations. It could be defined as the Bavarian equivalent of London’s Carnaby Street, if there was an urge for an international comparison. Even though, during warm summer evenings, it might seem more like Piazza Navona in Rome, with the vivid crowd socializing until late after midnight. Spot on the Gärtnerplatz is one of Munich’s number one shops when it comes to trendy fashion and lifestyle – Slips Fashion.
If David Beckham was to do some shopping for himself in Munich, he would most likely go to Slips Fashion. So would Pharrell Williams, and many other international fashion pacesetters.
20 years ago, store owner Klaudia Burger made her first steps into the fashion world by opening one of the first ever designer underwear shops in Germany in a boutique location not far from Gärtnerplatz. This was also, as you might have already guessed, the name-giving reason for today’s store name which she has kept through the years and is now the base for their slogan – “slip into our world.” Seven years later, she moved to today’s location right on the Gärtnerplatz, and another seven years later, she doubled the store to today’s size, which she plans on maintaining.
The neutral, light-coloured store offers a wide range of fashion and accessories in a very pleasant shopping atmosphere. The product variety is quite wide but thoroughly selected by the proprietress herself. Brands only seem to be selected to the shops range if they possess a certain level of soul, individuality and quality. The women’s collection features brands like Missoni, Golden Goose or Shanghai Tang. Men will find anything from ETRO to Prps Jeans or Paul Smith’s Main Line. The exclusive women’s underwear is from La Perla, Stella McCartney or Elle MacPherson Intimate. But fashion is not the everything you find in Slips – the variety covers much more like accessories, footwear, cosmetics and even interior design objects.
Recapitulating, Slips is a trendy store for individualists with a tendency to understatement. Mrs. Burger, as well as her employees, are knowledgeable and attentive, yet still relaxed and not trying to sell you something if it is not 100 percent right for you. Munich celebrities of many different kinds find their way through the front door on Gärtnerplatz on a regular basis, so do other people with a sense for trendy, individual fashion and style.
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